Be A Better Marketer

 

David Ogilvy: Five Lessons You Can Learn from “The Father of Advertising”

For marketers around the world, David Ogilvy remains a fantastic source of knowledge and inspiration. Twenty years after his passing, “the father of advertising” continues to influence our thi...

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How to Use Email in Your Influencer Outreach Strategy

Did you know that 17% of companies currently spend more than half of their marketing budget on influencers? Almost 90% of them say the return on investment (ROI) from influencer marketing is as high o...

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What Makes Great Content? Marketers Respond

What makes great content? And what can marketers do to stand out in this landscape where everybody is creating content? We asked 16 marketing pros to answer these questions, hoping their insight would...

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Three Essential Parts of Your Business You Need to Be Automating

Automation can help you scale up your business and skyrocket you to success. How do you make it part of your workflows? Our guest author Uwe Dreissigacker gives you all the tips you need to know. Effi...

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Three Strategies to Grow Your Brand Through Email Marketing – with Advice from Sally Hogshead

Email is a powerful digital branding tool. It helps you establish trust, authority, and a long-term connection with your audience. But how do you leverage this channel and maximize its potential to ex...

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10 Cold Email Tips Every Marketer Should Follow

Before you lift a single finger to cold email your prospects, take a sew seconds to think about how many emails you receive on a daily basis. Great. Now, think about how many emails you open, better y...

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10 Abandoned Cart Hacks, Emails and Tools that Will Boost Sales

Having issues with cart abandonment on your site? You’re not alone. According to statistics, shopping cart abandonment on various ecommerce sites hovers around 75%-81% — and it doesn’t real...

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5 Ways You Can Use Your Invoice Email to Promote Your Business

As a small business owner, you might not necessarily have a lot of marketing budget. Instead, you’re probably more likely to opt-into the less-expensive marketing practices such as email marketing. ...

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Madrivo’s Email Hub Soon to Take Place in Las Vegas

We’re excited to let you know that our friends at Madrivo will be hosting The Email Hub soon! The 2-day, invite-only event will educate publishers and marketers with the industry’s latest news, st...

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Poor Open Rate? Here Is Why People Don’t Read Your Emails

Writing and sending emails may sound like an easy task. Think of all the great email marketers you know: whenever you read something they send, it feels like they wrote it so effortlessly, isn’t it?...

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People-Based Marketing: What It Is and How Our Email Verifier Can Help

What exactly is people-based marketing? The term has become one of the most popular in the industry. And while you may guess what it describes, it deserves a more in-depth definition. Today we’re go...

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Happy 4th of July from ZeroBounce!

Friends of ZeroBounce, we wish you a Happy 4th of July! We hope you are having a wonderful time celebrating Independence Day. Have you sent out any emails these past few days? Holidays are usually not...

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