Email Marketing

 

If you’re like most people, email unsubscribes make you sad. You work hard to come up with the best content for your audience, and it’s disheartening to see people rejecting it. But did you ever c...

Our guest Adela Belin shares seven techniques you can use to create personalized email campaigns and drive more revenue. Why personalized email campaigns do better Email marketing is one of the most e...

More than 33 million Americans have filed for unemployment aid in the past seven weeks as a result of the coronavirus pandemic. Is your B2B email list still valid and safe to use? Most likely not. As ...

Martin Etchegaray, Content Strategist at Integromat, shares some tried-and-tested strategies to help you get better at email marketing. Why are many companies battling with their email strategies? Let...

Greetings, I’m just checking in to see if you know what people’s biggest email pet peeves are. For starters, clichés such as “just checking in” or “per my last email”. But let’s take a ...

Email marketing is more than just a good standby tactic for marketers. According to Statista, it ties in second place with digital advertising as America’s most popular marketing method. Twenty-thre...

We asked 19 marketers to share their insight on boosting email engagement. This is what they told us. If you’re like us, you spend a good amount of time and energy crafting the best emails for the p...

As marketers, we’re always looking for ways to engage our audience. So it’s no surprise that interactive emails are so popular. “Well, let’s include videos and GIFs and other multimedia of...