How Do You Like Our New Blog Layout?

How Do You Like Our New Blog Layout?

Hello, friends of ZeroBounce! You may have noticed by now we have a brand new blog layout. If you haven’t, here: we’re writing an article to tell you how excited we are to share this with you! We started this

“Should I do this?” Take Risks with the Right Things!

“Should I do this?” Take Risks with the Right Things!

Like any type of creative writing, putting together a marketing email involves a little bit of risk. You may have an idea that could leverage your brand, but scares you by how different it is from anything else you’ve done

Do You Want to Be A Better Marketer? Think Like A Publisher

Do You Want to Be A Better Marketer? Think Like A Publisher

Gone are the days when marketing meant a self-oriented, one-way communication whose sole purpose was to shout out your best features. In the age of interactive communication, your customers are an essential part of your brand. Their real-time feedback, through

Why Promoting Yourself Less Is Better for Your Business

Why Promoting Yourself Less Is Better for Your Business

Email marketing remains the best way to reach your (potential) customers and sell your products and services. It is also an effective tool to boost your brand awareness and grow to become an authority in your industry. All this is

Three Things That Are Killing Your Email Marketing Success

Three Things That Are Killing Your Email Marketing Success

Do you feel like you put a lot of effort into your campaigns, but the results are not as good as you expected? Just like any other project, email marketing requires a few conditions to be successful. You can check

Five Things That Will Ruin Your Marketing Emails

Five Things That Will Ruin Your Marketing Emails

Writing good marketing emails is a craft mastered by few. Most of us are constantly working on improving our copy and strategies, and we know how much effort it takes to create a successful campaign. Sometimes, we might find the

Three Ways to Grow Customer Loyalty Through Your Email Marketing

Three Ways to Grow Customer Loyalty Through Your Email Marketing

They say the hardest thing is not to get to the top, but to stay there. This principle applies to email marketing, too: growing your email list is a goal worth pursuing, but more important than that is to keep

2017 Email Stats You Can’t Miss If You Are A Marketer

2017 Email Stats You Can’t Miss If You Are A Marketer

Photo by rawpixel.com on Unsplash We love email for how easy it is to use and how effectively it delivers our messages. In 2017, its revenue-driving power was once again confirmed, when email marketing registered more than 50 times its return on investment.

Top 5 Articles for Email Marketing Beginners

Top 5 Articles for Email Marketing Beginners

If you haven’t used email marketing yet, we are glad you are planning to start. We’ve talked about its benefits, and you are most likely convinced this form of communication is going to boost your business. There are a few

6 Traits of Great Marketers

6 Traits of Great Marketers

“Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” This is the definition of marketing approved by the American Marketing Association in